Guest blogged by Betsy Rosenberg, The Green Front

"Earth Week" has culminated in today's Earth Day, that brief period once a year when you might actually see an in-depth green story, series, or panel discussion about an environmental topic on TV, or hear a few on the radio. Newspapers and magazines can be counted on to do an eco-themed article in late April, but that’s about it.

Sadly, that’s about all the consistent coverage we’ve gotten from mainstream commercial media over the past 15 years. That’s how long I’ve been focused on this odd programming void. While that reality remains unchanged, ecologically and meteorologically speaking, there’s been a groundswell of dramatic events.

This year I caught NBC’s Today Show --- as part of their “Green Is Universal” week (if it were truly “universal” shouldn’t we see coverage more than once a year?) – doing the obligatory eco-friendly products display, featuring bamboo plates, doormats woven from used lobster twine and purses made from aluminum can tabs and candy wrappers. Nice and feel-good, but is this the most useful and deepest offering on a once-a-year occasion? We’ve come a long way since recycling was our biggest environmental concern, no?

Earth Day Lite, as I call it, is almost a Hallmark holiday – expressed on recycled content cards of course. It’s as predictable as the climate has become UNpredictable. With glaciers melting, sea levels rising and freak storms taking lives and livelihoods at a record rate, why have we not progressed in our coverage of the environment, our life support system, and the tenor of these topics, for the most part, remains unchanged?

Is it because Americans have short attention spans, low tolerance for disturbing news, are just too busy to bother, and programmers fear such content will be a turn-off? I suspect it’s a little of all the above.

The environmental threats facing our country and planet have deepened, grown exponentially in number and complexity --- which is what usually happens when problems are ignored --- and yet, media coverage has, as anemic as it was, actually decreased.

According to Media Matters of America, the major networks --- ABC, CBS, NBC and Fox --- significantly decreased their coverage of climate change between 2009 and 2011 while spending twice as much time discussing Donald Trump as they did our worsening climate. If they compared how often Kim Kardashian “made news” vs. climate change, she would also likely come out on top. Perhaps if we called it "Kim Kardashian’s Climate Change" more Americans would tune in?...

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Article Categories: Mainstream Corporate Media, Air America, Mainstream Media Failure, Environment, Media Reform, Green News

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IN TODAY'S RADIO REPORT: Obama calls for crackdown on Wall St. oil speculators --- cue rightwing freakout in 3..2..1..; Taxpayers save lives in latest tornado outbreaks; New rules for frackers; PLUS: Good news for millions who depend on water from the Himalayas.... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Surprise! Extra CO2 not good for plants after all; Solar energy breakthrough mimics photosynthesis to generate electricity; Los Angeles hailed as 'model of sustainaiblity'?; Grow your own biofuel from a cement kiln; No damage to bird populations from wind farms; Restoring Louisiana coast a national priority; Military conflict over Arctic resources?; Internal docs show dangers from new TX radioactive waste dump ... PLUS: Titanic director James Cameron: "We can see that iceberg ahead of us right now, but we can't turn" ... and much, MUCH more! ...

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Article Categories: Karl Rove, Kansas, Mainstream Media Failure, Accountability, Environment, Barack Obama, Republicans, Rush Limbaugh, Green News, EPA, Japan, Hydraulic fracturing, Koch Industries, Natural gas, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: 'Better living through chemistry'? Obama's EPA approves Agent Orange herbicide, his FDA refuses to ban antibiotics in animal feed; Debunking the GOP: Gas prices were higher under Bush; Total Oil totally can't stop massive off-shore leak; PLUS: Even Lloyd's of London warns against Arctic drilling... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): GOP’s worst nightmare: Green Muslims; Ocean acidification from CO2 causing oyster die-offs; Worst. Farm bill. Ever.; NYT magical thinking on natural gas boom; Bringing back the American Chestnut; Activists succeed in cancelling proposed GA coal plant; TN passes anti-science, anti-evolution, anti-climate education law ... PLUS: Actually, not that many fish in the sea ... and much, MUCH more! ...

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Article Categories: Fox 'News', Oregon, Raw Story, Mainstream Media Failure, Accountability, Environment, Washington State, Green News, BP Oil Disaster, EPA, Hydraulic fracturing, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: It's official: March 2012 the warmest March on record in the US; So much for April showers - wildfires and drought break out along the Eastern seaboard; PLUS: Whole Lotta Shakin' Going On: Fracking boom leads to natural gas glut and fracking earthquakes... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): 1981 study accurately predicted current global temperature rise; NASA's Hansen: climate change is a moral issue 'on par with slavery; Is high-fructose corn syrup killing bees?; Mystery disease spreads to polar bears; AZ House OKs secrecy in enviro reports; Warm Atlantic Ocean leads to Amazon wildfires; Nuclear power industry: poised to repeat ‘managerial disaster’? ... PLUS: Secret ingredient to making solar energy work: salt ... and much, MUCH more! ...

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Article Categories: Environment, Republicans, Green News, EPA, Japan, Hydraulic fracturing, Natural gas, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: Obama pushes back on Republicans... as his USDA cuts back on food safety inspections; Water Wars: Frackers vs. Farmers in CO; Warmest March on record for half of U.S.; PLUS: Another major study smacks down climate change deniers ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Japan nuke plant worse off than previously indicated; OH River #1 in pollution; Mine union boss says 'Coal industry could suffer same fate as bin Laden'; Military sees threats and worry in climate change; Power source of the future: Snails!; Another warning on overfishing; Bat-killing fungus spreads; How China will force Americans to drive electric cars ... PLUS: The Brighter Side of Air Pollution ... and much, MUCH more! ...

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Article Categories: California, Environment, Barack Obama, Republicans, Green News, EPA, Japan, Hydraulic fracturing, Natural gas, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: Biden slams GOP attacks on American-made clean energy; Trying to save the disappearing Maldives from global warming; Obama's FDA says OK to BPA; Pesticides implicated in disappearance of the bees; PLUS: Fox 'News' debunks itself! ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Nuclear industry dreams dashed by current economic reality; CA moves to promote energy efficiency building retrofits; Not good: USDA proposed radical overhaul of poultry slaughterhouse inspections; Interactive: how would a rise in sea-level affect US cities?; Radioactive iodine from Fukushima found in CA kelp... PLUS: Cool calculator: How much does using coal really cost? ... and much, MUCH more! ...

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Article Categories: Fox 'News', Mainstream Media Failure, Environment, Stephen Colbert, Mitt Romney, Republicans, Jon Stewart, Joe Biden, Green News, BP Oil Disaster, EPA, Japan, Hydraulic fracturing, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: Another big win for Big Oil in the U.S. Senate; Another offshore drilling leak threatens to become another major offshore disaster; Another warning about accelerating climate change from the U.N.; Another study explains why the Right hates science; PLUS: Poo Power! Icky turns to awesome with new energy innovation ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Interior Dept. Approves Shell Arctic Spill Response Plan; 3-D Designs More Than Double the Solar Power Generated; Scientists Map Red Tide Algae; Churches Step Up Environmental Activism; Damaged Japan Reactor Has High Radiation, No Water; CA's San Onofre nuke plant to remain shut down; New EPA regs deliver major benefits: study ... PLUS: Daily Mail = FAIL: Scientist Sets Record Straight on Medieval Warming Research ... and much, MUCH more! ...

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Article Categories: Environment, U.S. Senate, Barack Obama, Republicans, Green News, BP Oil Disaster, EPA, Rand Paul, Natural gas, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: Warning - world water crisis (and wars?) ahead; Senate to vote on repeal of Big Oil subsidies; New EPA rules: the beginning of the end for coal?; Climate scientists warn the planet is approaching tipping points; PLUS: It's confirmed - BP's oil still killing in the Gulf of Mexico... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): 2 UK offshore drilling platforms evacuated due to gas cloud; Japan Shuts Down Its Next-To-Last Nuclear Reactor; The financial bubble is nothing compared to the $22 trillion 'carbon bubble'; US states propose 3 new water pipelines; Judge overturns EPA veto of mountaintop removal Spruce Mine; Panel says MSHA partially responsible for Upper Big Branch Mine disaster; New bird-friendly wind energy designs; Enviros sue to see 'proprietary' fracking chemicals; Denizens of the Deep: James Cameron's deep-sea dive ... PLUS: Think solar power can't compete with big utilities? Think again ... and much, MUCH more! ...

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Article Categories: Accountability, Environment, U.S. Senate, Republicans, Green News, BP Oil Disaster, EPA, Japan, Hydraulic fracturing, Natural gas, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: Zombie Keystone pipeline rises again, as Obama fast-tracks southern leg; The Waxman cometh with a deficit-cutting carbon tax proposal, while the GOP protects Big Oil's billion-dollar subsidies; Exxon Valdez to the scrap heap of history; PLUS: It's World Water Day --- do you know where your clean water is?... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): GOP vs. the Navy on clean energy; Fracking: Is Dimock’s water really safe?; U.S. slaps low tariffs on Chinese solar panels; Beekeepers urge ban on toxic pesticide; Myths and Facts: Germans switch from nukes to renewables; SCOTUS rules against EPA; Denmark to boost offshore wind; Damage to oceans could cost $2tr by 2100 ... PLUS: House Republican accidentally tells truth about Solyndra investigation ... and much, MUCH more! ...

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Article Categories: AP, Alaska, Environment, Barack Obama, Republicans, Green News, BP Oil Disaster, EPA, Hydraulic fracturing, Natural gas

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IN TODAY'S RADIO REPORT: Obama mocks GOP clean energy obstructionists; Romney gets Edison and the lightbulb wrong; It's officially Spring, but already summer in the U.S. --- meaning more sex for pine beetles!; Electric Highway opens in Oregon; PLUS: Sen. James Inhofe (R-Oil) reveals real rea$on he's a climate change denier... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Global sea levels could rise as much as 70 ft; Louisiana to elevate Gulf Coast highways; Solar micro-spheres collect 360 sunshine; Antibiotic-resistant superbugs could mean 'end of modern medicine'; ‘Pink slime’ is the tip of the iceberg; Chinese foodies have a solution for Asian carp invasion; CA farm country's water is dangerously polluted; Spring sprung too soon means death blow to butterfly; Speed record on the power grid ... PLUS: O.E.C.D. warns of ever-higher greenhouse gas emissions ... and much, MUCH more! ...

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Article Categories: Illinois, Environment, Barack Obama, Mitt Romney, Republicans, Green News, James Inhofe, BP Oil Disaster, EPA, Hydraulic fracturing, Koch Industries, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: War with China? Trade war, that is; March heatwave kills spring, brings early summer for US; Keystone XL pipeline more bad than good for the economy and the environment; PLUS: TV weatherman singlehandedly overturns the laws of physics ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Planet-saving, Nobel-winning ozone scientist passes; US, UK set to agree to emergency oil stocks release; Gulf Coast to get 80% of BP fines; Refiners Push EPA to scrap gas rule wanted by automakers; US solar grows to new record; 'Dark days' for coal; GOP 'playing politics' with wind credits; Water pollution from farming worsening ... PLUS: Will your city see record flooding in 2020? There's a map for that ... and much, MUCH more! ...

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Article Categories: Fox 'News', Texas, Mainstream Media Failure, Environment, Barack Obama, Republicans, Michigan, Bush Legacy, Green News, BP Oil Disaster, EPA, Hydraulic fracturing, Newt Gingrich, Natural gas, Coal

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IN TODAY'S RADIO REPORT: Sen. Inhofe puts God before science; GOP puts Keystone lies before U.S. oil and jobs; Fukushima 1 year later; Room for improvement in the US nuclear industry; Wacky warm winter leads to wacky wet early spring; Fracking caused Ohio earthquakes; PLUS: Rick Santorum: anti-science before anti-science was cool ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): World water supply increasingly at risk; Greenland ice melt seen at lower temperatures; 3D solar panels to replace roof shingles?; Breakthrough: Salt-tolerant wheat; Carbon emissions threaten world's oceans & food supply; Mine owner charged in Crandall Canyon Mine Disaster; Planet-saving ozone layer scientist dies ... PLUS: VIDEO: James Hansen: Why I must speak out about climate change ... and much, MUCH more! ...

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Article Categories: Ohio, Great Britain, Louisiana, Environment, Barack Obama, Republicans, Green News, James Inhofe, EPA, Japan, Hydraulic fracturing, Natural gas, Coal, Canada, Nuclear power, Rick Santorum

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IN TODAY'S RADIO REPORT: Obama fires back at GOP over rising gas prices; Incredible rightwing hypocrisy on pain at the pump; Newt's hypocrisy on algae biofuels (Thanks, videotape from 2008!); PLUS: Abandoning Kiribati: the world's first climate change refugees ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): James Hansen: Why I must speak out about climate change (video); Iceland to turn CO2 into rock; Euro Car of the Year: Chevy Volt; Iowa outlaws undercover journalism; US pollution also Made in China; Spiders invading flood-stricken Australia; Alien species invading Antarctica; Carbon emissions threaten world's oceans ... PLUS: What if the Fukushima nuclear fallout crisis had happened in the US? ... and much, MUCH more! ...

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Article Categories: Fox 'News', North Carolina, Bill O'Reilly, Mainstream Media Failure, Accountability, Environment, Barack Obama, Cal Thomas, Republicans, Rush Limbaugh, Green News, EPA, Japan, Hydraulic fracturing, Newt Gingrich, News Corp., Natural gas, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: Iran war talk jacks up US gas prices... while Republicans cheer; VA Supreme Court smacks down climate change denier witch hunt; Meet the 'new normal' for tornado season; PLUS: 2 years after disaster: BP settles with Gulf coast plaintiffs...and gets off pretty easy, so far... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): Conservative economist slams deniers: Conservative economist Nordhaus slams skeptics: 'Cost of delay is $4 trillion'; MIT: making solar power competitive with coal; This Week gets it wrong on gas prices; Limbaugh attacks help put Chevy Volt workers out of a job; CO uranium mine poisons creek; A big fracking bubble: the scam behind the gas boom; Arctic ice melt changing climate system; Japan leaders feared "devil's chain reaction" ... PLUS: Science: Ocean acidifying so fast it threatens humanity’s food supply ... and much, MUCH more! ...

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Article Categories: Greg Palast, Indiana, Raw Story, Iran, Accountability, Environment, Halliburton, Barack Obama, Republicans, Green News, Israel, BP Oil Disaster, EPA, Japan, Hydraulic fracturing, Newt Gingrich, Koch Industries, Coal, Nuclear power

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IN TODAY'S RADIO REPORT: March roars in like a lion, bringing an early tornado season; Good news for breathers: Chicago coal plants to shut down; Americans belief in global warming rises with the temperature; Controversial Keystone XL pipeline would raise US gas prices; PLUS: Obama says no more free taxpayer money for Big Oil ... All that and more in today's Green News Report!

Got comments, tips, love letters, hate mail? Drop us a line at GreenNews@BradBlog.com or right here at the comments link below. All GNRs are always archived at GreenNews.BradBlog.com.

IN 'GREEN NEWS EXTRA' (see links below): 'Hockey-stick' author's counterstrike in the climate wars; FEMA Admin: ‘We need to forcefully communicate the risk we face’; Billionaire Koch's accuse Obama campaign of intimidation; Arctic ice cap melting faster; $5 a gallon gas?; Shell's pre-emptive strike against enviro groups ... PLUS: How to feed 7 billion of us without ruining the planet ... and much, MUCH more! ...

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Article Categories: Illinois, Environment, Stephen Colbert, Barack Obama, Republicans, FEMA, Green News, EPA, Hydraulic fracturing, Coal, Canada